Effective Date: December 2, 2025

 

This Cookie Policy explains how www.phoenixblumerch.com, which is owned and operated by Phoenix Blu LLC through its division Phoenix Blu Merch, uses cookies and similar tracking technologies on this website. 

 

What Are Cookies?

Cookies are small text files placed on your device when visiting our websites. They enable site functionality, analytics, personalization, advertising relevance, and fraud prevention.

 

Legal Basis for Using Cookies (GDPR)

Essential Cookies – Legitimate Interests.

Analytics, Functional, and Advertising Cookies – Consent.

 

Categories of Cookies We Use

Strictly Necessary Cookies – required for navigation, checkout, security.

Analytics Cookies – measure traffic, behavior, device use.

Functional Cookies – save preferences, login sessions, carts.

Advertising Cookies – enable remarketing, ad measurement.

Third-Party Cookies – used by payment processors, shipping partners, analytics tools.

 

How We Use Cookies

To operate our websites, process orders, improve performance, analyze user behavior, and deliver relevant marketing (with consent).

 

Managing Your Cookie Preferences

You may manage cookies via browser settings, our consent banner, or advertising opt-out tools. Disabling essential cookies may prevent site functionality.

 

Data Retention

Essential: Session–12 months.

Analytics: 1–24 months.

Functional: 1–12 months.

Advertising: 1–24 months.

Third-Party: Controlled by providers.

 

International Data Transfers (GDPR)

Transfers outside the EU/EEA use safeguards including SCCs and approved frameworks.

 

Your Rights Under GDPR

Access, correction, deletion, restriction, objection, portability, and the right to withdraw consent.

 

Your Rights Under CCPA/CPRA

Request to know, delete, correct, opt out of “sharing,” and limit use of sensitive information.

 

Updates to This Cookie Policy

We may update this Policy. Continued use constitutes acceptance.

 

Contact Us

Phoenix Blu LLC

237 Darrington Ct

Newport News, VA 23601

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Email:letstalk@phoenixblullc.com

Phone: 206-925-3448